top of page

At PIC we aim to change...

the landscape of new play development by eliminating the traditional gatekeepers and letting the playwright spearhead their vision with the support of our collective of multi-disciplinary theater makers. 

IMG_7159 2.HEIC

Mission

Play Incubation Collective is a local launchpad for new theatrical work that nourishes the community and fosters civic dialogue. PIC’s mission is

​

  • To provide developmental opportunities for theater that challenges the status quo

  • To build a collaborative network of local multidisciplinary artists and supporters

  • To foster creativity, teamwork, and a celebration of the artistic process for youth artists

 

We aim to revolutionize the process of theater-making, as well as the experience of theater-going, and we believe the key to this transformation is a radical investment in our local creative economy. We provide meaningful opportunities for artists in the Connecticut River Valley to engage in process-driven work. By creating bridges connecting  the varied communities in our region we are able to produce locally sourced theater that is in direct conversation with the people in our community. In order to create a more sustainable and equitable theater landscape, PIC provides a number of access points for artists of all ages to get involved including free works-in-progress arts salons, workshops, mini-residencies, full residencies, and summer programs for youth.

 

​

Values

  • Raising up locally sourced artistry and expertise 

  • Prioritizing scripts centering the voices of diverse identities- including but not limited to race, gender identity, sexual orientation, ability, and age

  • Mirroring that diversity in our company of artists 

  • Elevating BIPOC representation in the New England theater landscape 

  • Profit sharing in a pay-equity co-op model

  • Creating a familial environment and network in which risk taking is encouraged and supported

  • Providing parent-friendly organizational practices

IMG_5583.JPG
Mission Landing

CONTACT US

Play Incubation Collective

P.O. Box 1435

Easthampton, MA 01027

Email: rachel@playincubation.org; sarah@playincubation.org

Tel: ‪(413) 224-8457

  • Instagram
  • Facebook

Join our mailing list

Thanks for subscribing!

© 2025 by Play Incubation Collective

This work is made possible with support from The Community Foundation of Western Massachusetts,the Northampton Arts Council, individual community donors, and the Workroom Cooperative- a pilot program of A.P.E. We are so grateful for their support.

NAC Logo Black and White.jpg
WRC logo APE72.png
bottom of page